I don't think gender-neutral toys have much of a future, personally, but my opinion won't stop the gender equality engineers from attempting to deconstruct "masculine" and "feminine" as qualities that run deeply throughout the created order. Anna Molin writes in the Wall Street Journal:
This holiday season, how about a toy gun for the girl on your shopping list, and a doll for the boy?
That vision of gender-neutrality in toy-buying is coming to life in
Sweden, where Top-Toy Group, a licensee of the Toys "R" Us brand, has
published a gender-blind catalog for the Christmas season.
On some pages, girls brandish toy guns and boys wield blow-dryers and
cuddle dolls. Top-Toy, a privately-held company, published 12 million
catalogs and owns the BR Toys chain, with 303 stores in Northern Europe. . . . [more . . .]
On the issue of "masculine" and "feminine," the thoughts of C.S. Lewis prove intriguing. A blogger writes:
Perelandra is the second of his “Space Trilogy” and occurs on the young
planet of Venus where a creation story similar to that of Earth’s is
transpiring. Near the end of the volume Ransom, the hero of the trilogy,
encounters two angels, or eldils, as they are called in the fantasy,
"Both
bodies were naked, and both were free from any sexual characteristics,
either primary or secondary. That, one would have expected. But whence
came this curious difference between them? He found that he could point
to no single feature wherein the difference resided, yet it was
impossible to ignore. One could try – Ransom has tried a hundred times –
to put it into words. He has said that Malacandra was like rhythm and
Perelandra like melody. He has said that Malacandra affected him like a
quantitative, Perelandra like an accentual, metre. He thinks that the
first held in his hand something like a spear, but the hands of the
other were open, with palms toward him. But I don’t know that any of
these attempts has helped be much. At all events what Ransom saw at that
moment was the real meaning of gender. Everyone must sometimes have
wondered why in nearly all tongues certain inanimate objects are
masculine and other feminine. What is masculine about a mountain or
feminine about certain trees? Ransom has cured me of believing that this
is a purely morphological phenomenon, depending on the form of the
word. Still less is gender an imaginative extension of sex. Our
ancestors did not make mountains masculine because they projected male
characteristics into them. The real process is the reverse. Gender is a
reality, and a more fundamental reality than sex. Sex is, in fact,
merely the adaptation to organic life of a fundamental polarity which
divides all created beings. Female sex is simply one of the things that
have feminine gender; there are many others, and Masculine and Feminine
meet us planes of reality where male and female would be simply
meaningless. Masculine is not attenuated male, not feminine attenuated
female. On the contrary, the male and female of organic creatures are
rather faint and blurred reflections of masculine and feminine. Their
reproductive functions, their differences in strength and size, partly
exhibit, but partly also confuse and misrepresent, the real polarity…
Malacandra seemed to him to have the look of one standing armed, at the
ramparts of his own remote archaic world, in ceaseless vigilance, his
eyes ever roaming the earth-ward horizon whence his danger came long
ago. “A sailor’s look,” Ransom once said to me; “you know… eyes that are
impregnated with distance.” But the eyes of Perelandra opened, as it
were, inward, as if they were the curtained gateway to a world of waves
and murmurings and wandering airs, of life that rocked in winds and
splashed on mossy stones and descended as the dew and arose sunward in
thin-spun delicacy of mist." (Perelandra 200-1)